Only use the Marks as an adjective (e.g., JW Player software) and never as a noun, verb, in the possessive (e.g., JW Player’s) or plural (e.g., JW Players) forms.

Do not modify or combine them with other artwork

Only use our logos in the form shown in the Trademark List.

If a Mark is cited more than once in a blog or other publication, the appropriate trademark symbol need only be used the first time a Mark is mentioned

Include the ® symbol or ™ symbol indicated on the Trademark List on the Mark’s right shoulder.

Always use the capitalization structure indicated on the Trademark List.

Usage Guidelinesīy using any of our Marks, you agree to follow these guidelines at all times and to promptly implement any updated rules we provide.

We have done this to protect the Marks and to preserve them for authorized use by our community of customers, developers, partners, and supporters. These guidelines protect our Marks, as well as the best interests of our 3rd party developers and customers.Ĭertain Marks are registered or the subjects of pending applications to register. If a brand is not clearly associated with a provider of goods and services, customers may struggle to identify who to work with or what to buy. The more focused and consistent the use of our Marks, the more powerful they will be in the community people should be able to recognize when a product is provided or authorized by JW Player. We want our Marks to be associated with our cutting edge online video technology and engaging video and avoid potential conflicts that may arise.

However, we reserve the right to prohibit the use of our Marks by anyone we believe to be in violation of these rules or our Terms of Service or engaged in illegal or immoral activity. You may use the Marks in any blog, news article, or on a website that utilizes JW Player’s technology without our written consent, on the condition that you follow the guidelines detailed below. JW Player has developed these guidelines to ensure our company trademarks and service marks (our “Marks”) are properly displayed and remain undiluted across our customer, partner, and plugin ecosystems.

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